Sales Enablement Agility To Boost Product Growth
Hosted by Ottawa ProductCamp 2021
Saturday, April 24, 2021 | 11:30 AM - 12:00 PM ET
Missed this talk? Register to get a link where you can claim your handouts, and view the video playback, slides, and related content from the live session.
Sales enablement is the new growth for most mid-market product-centric companies post pandemic. It has rapidly evolved into a strategic, go-to-market function. This session identifies insights, methods, and tools used by leading companies to significantly increase product growth and adoption through agile sales enablement. The transition in sales enablement has been fueled by the realization that to achieve predictable revenue, occasional training is not enough. Instead, the modern sales enablement movement is driving innovation that can provide programs that are always-on, fully transparent, data-driven, and optimizable in real time.
Join Hector Del Castillo as he discusses how to boost product growth and adoption by increasing sales enablement agility.
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Missed this talk? Register to get a link where you can claim your handouts, and view the video playback, slides, and related content from the live session.
Handouts
- The State of Sales Enablement 2020
- Demand Metric Sales Enablement Toolkit
Here is a brief description of the resources included in the Demand Metric Sales Enablement Toolkit.
Speaker
Hector Del Castillo
Chief Product Officer, BoldPM
About BoldPM
A product management and marketing consulting firm that inspires the next generation of product executives, founders and leaders to grow high performing product teams and implement processes and tools to turn ideas into valuable products customers love to increase product profitability and accelerate business growth.
About Demand Metric
Demand Metric helps agile teams get stuff done with practical tools, training, and a simple, modern platform for managing work remotely. Our Agile Ops platform helps you manage your work visually, see what your team is working on at a glance so you can spend less time managing projects and more time knocking stuff off your list.
About Ottawa Product Management & Marketing Association
A volunteer association committed to elevating the expertise of product focused professionals in Canada’s National Capital region and promoting these capabilities globally. Through a variety of “share-learn-grow” activities, including networking events, workshops, and our mentorship program, OPMMA provides opportunities to start, inspire, and grow careers in Product Management, Product Marketing, and related fields.
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